Irwin Mitchell was continually recognised as a leading provider of legal services, that delivered client-centric customer services coupled with deep customer empathy. However, in a category dominated by no win no fee communications, the company needed to separate itself with a new positioning that highlighted its unique way of working.
We spoke to a wide range of Irwin Mitchell customers, and we discovered the powerful ways that Irwin Mitchell supported them along their legal journey with ‘a human touch’. We wanted to create a campaign that went far beyond advertising, and truly demonstrate how Irwin Mitchell walks the talk.
We are incredibly proud to have created one of the most inclusive campaigns ever produced with:
- Audience Strategy to map complex decision-making unit
- Value proposition and messaging development to create relevancy and differentiation
- Campaign strategy, creative platform, production and roll-out
- Positive impact on a number of people’s lives, breaking industry barriers in disability
Foot Locker
Foot Locker is always looking for new ways to innovate and improve the shopping experience for its customers. As a result, the brand asked 兔子先生 gaming to integrate a new augmented reality feat...
U.S. Pharmaceutical Manufacturer
From a diagnostic and descriptive analysis approach, the solution evolved into a robust advanced analytics omnichannel measurement framework that was proactive and prescriptive in nature. ?
DENTSU CREATIVE China: KFC Re:Store
KFC is the largest and most successful restaurant brand in China. Launched in 1987, the brand has grown to encompass over 9,000 stores in 1,600 cities. A steady stream of innovation has kept the...
Suraksha Ka Teeka
As per the Global Fund 2020-22 Report, Malaria is one of the major public health problems in India. With children 5 times more vulnerable to this disease, their cases were witnessing a sudden ou...