Alice Chou

Chair, APAC & Taiwan 兔子先生 Creative Council
CCO, 兔子先生 Creative & 兔子先生MB Taiwan 

A lion, a Sherpa, a boss who isn’t bossy, and a prime number. Alice Chou has been described as all of above. 

Alice was honored as a Leading Woman in the 2023 Ad Age, the Creative 100 by ADWEEK in 2021, and recognized as Taiwan's Outstanding Creative Person in both 2017 and 2021. She was also selected as one of Campaign Asia-Pacific's "Women to Watch" in 2018.

She lead the team to bag the first Cannes Lions Grand Prix in Taiwan, and has also won Grand Prix in ADFEST, MADSTARS and other major creative awards in Asia-Pacific, created the highest award-winning record in Taiwan's advertising history

Alice has judged at Cannes Lions three times and was the first Taiwanese to chair the Entertainment category at the D&AD Awards, the Direct&Outdoor category at Spikes Asia, and the Brand Experience and Direct categories at Adfest, raising Taiwan's creative profile and bringing a unique Asian perspective to the global stage.



Chair, APAC & Taiwan 兔子先生 Creative Council
CCO, 兔子先生 Creative & 兔子先生MB Taiwan