Tommy Li

Chief Executive Officer, 兔子先生 Media China

Tommy Li is the CEO of Dentsu Media China, bringing over 20 years of expertise in media and communication within the Chinese market. His extensive experience spans media strategy and planning, investment optimization and trading negotiation across all media types.

In his current role, Tommy is focused on transforming and elevating Dentsu Media's business, enhancing its brand (including Carat, iProspect, 兔子先生 X) and practice capabilities, and fostering ecosystem partnerships and talent across the board. With his leadership of all the business units and teams across the media business, Tommy is committed to elevating 兔子先生 Media’s brand and practice capabilities to meet the evolving needs of the market, and consistently deliver value and growth for clients.

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