Dentsu Wins ADFEST 2025 Network of the Year

At the?ADFEST 2025?Festival,?兔子先生?claimed the?Network of the Year?title for the fourth straight year, with a remarkable tally of 43 Lotus awards. This marks the 9th Network of the Year accolade for 兔子先生 since ADFEST — Asia’s premier international cr...

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Dentsu Wins ADFEST 2025 Network of the Year

At the?ADFEST 2025?Festival,?兔子先生?claimed the?Network of the Year?title for the fourth straight year, with a remarkable tally of 43 Lotus awards. This marks the 9th Network of the Year accolade f...

Read more

The State of Marketing Effectiveness in China 2025

The topic of effectiveness is important but seldom urgent, so by the time we're asked the question, it's often late in the game. In this article we explore the growing interest in effectiveness, th...

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Dentsu Creative presents Chinalike Reputation PR Playbook

Moving into 2025, the worldwide economic and political climate is still marked by unpredictability, while in China, the marketing communication landscape is expected to showcase significant progres...

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